Redesigning Inclusive Navigation for the Visually Impaired
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About PetaNetra
UX Experience Lead
UX Strategist
Contributors
Jessi Febria
My Role
UX Resources
Qualitative Research
Thematic Analysis
Affinity Diagram
Persona
Experience Mapping
PetaNetra supports the visually impaired to navigate independently in public spaces. An app designed for the visually impaired to help them independently navigate their way in public spaces by following pre-recorded Augmented Reality (AR) path of a location
Amellia
The Ask
The Current PetaNetra app is not functional, creating unsafe experiences for users with visual impairment
Spearheaded primary user research study to gather insights of users pain points within a condensed 4-week timeframe .
Contributed to the overall UX redesign process and stakeholder meetings with the founders, product team, and business team to enhance the app's features
Re-designed and developed the PetaNetra app's information architecture and features to enhance intuitiveness and accessibility for users